Introduction to the Founder's Workbook


    The Founder’s Workbook is a powerful online tool that helps you track your progress through The Startup Owner's Manual step by step. This interactive series of checklists walks you, step-by-step, through every stage of the process. Using them will keep you and your team on track, ensuring that you complete all key tasks in your search for a successful, scalable business model.

  • 57 Comprehensive Checklists to Guide You

    Work through your startup, step-by-step, by following these comprehensive checklists. As you make progress through the checklists, you'll be building your startup.

  • Build Your Startup The Smart Way

    Follow a consistent and proven process of Customer Development to improve your chances of success. 

  • Track Your Progress

    As you work through the contents of this guide, you can track your progress. This allows you to be effecient and ensure you don't miss anything.